Radio Research
Codes and conventions:
- The mates round the table presentation style
- Sting/jingle
- Direct Speech
- Intimate and undemanding medium
- Celebrity, well known guests
- Interactive
- Introduction from host including a summary of what the episode will include
- Young or aspirational host
- Introduction from host
- Young and aspirational host
- Introduces guests and asks how they are
- music behind the intro and stops when conversation begins
- Clips of the show to engage the listener and show what they are about to listen to
- References to pop culture
- Occasionally comical
- Unscripted
- Interesting natural and insightful questions
- Commercial radio- advertisements- usually relevant to the target audience
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