04 C & C WEBSITE

04 C & C WEBSITE

Radio website research

Code and Conventions:

• Shows logo in top left corner
• links to social media
• A clear image (usually big in ratio to the other websites features) of the host- youthful and smiling
• Black or white base background
• fills the screen and is spaced out and clear
• Scrolling websites - replicates social media and Instagram feeds
• Link to latest episode
• mostly images and graphics
• Includes a navigation bar
• medium close up of host
• Simple layout
• Colourful elements

03 C & C PRODUCTION

 

03 C & C Production

Radio Research

Codes and conventions:

• The mates round the table presentation style
• Sting/jingle
• Direct Speech
• Intimate and undemanding medium
• Celebrity, well known guests
• Interactive
• Introduction from host including a summary of what the episode will include
• Young or aspirational host
• Introduction from host
• Young and aspirational host
• Introduces guests and asks how they are
• music behind the intro and stops when conversation begins
• Clips of the show to engage the listener and show what they are about to listen to
• References to pop culture
• Occasionally comical
• Unscripted
• Interesting natural and insightful questions
• Commercial radio- advertisements- usually relevant to the target audience 

                                 

05 AUDIENCE PRODUCTION

 05 Audience Production

16/03/22 Focus Group:

5x females (aged 16, 19, 21, 23, 27) 3x males (aged 16, 19, 25)

All members of the focus group identify as listeners of celebrity radio shows and would consider themselves aspirational

01 COURSEWORK BRIEF

01 COURSEWORK BRIEF

Brief 2: Radio and Online

Requirements of the brief

You work for an independent media production company. You have been given the task of producing a three-minute opening sequence of a new celebrity interview programme for local commercial radio and two pages for the working website for the programme.

The opening sequence must introduce the concept of the celebrity interview programme and provide an audience hook. The webpages must promote the new celebrity interview programme to its target audience and enable fans to interact with the show.

Summary of brief requirements:

• Statement of Intent (approx. 500 words).
• Opening sequence for pilot of a celebrity interview programme: One three-minute opening sequence.
• Broadcast channel and time: Content must be suitable for early evening listening on local commercial radio.
• Number of webpages: One homepage and one linked page.
• Cross-media production target audience: A primarily 16–25-year-old middle market aspirational audience. There must be a clear sense of branding across the two elements of the cross-media production.

Production detail that must be included

The production of the opening sequence must include (as a minimum):

• Soundtrack, which should include a range of voice (either as voiceover or diegetic voices), sound effects and appropriately edited music.
• Editing of the opening sequence that is appropriate to the conventions of a celebrity interview programme.
• The title of the programme and names of presenters.
• Use of voiceover or dialogue to give a clear outline of the concept of the celebrity interview programme.
• At least two characters representing at least two different social groups (e.g. as defined by age, gender, race and ethnicity, sexuality).
• The production of the webpages must include (as a minimum):
• Original audio or audio-visual content which may include material from the programme but must include at least one element produced specifically for the website.
• A minimum of two original images (with at least one different original image on each of the two pages).
• Appropriate conventions of website design, including an original title and logo for the celebrity interview programme and a menu bar.
• Text introducing the main features of the celebrity interview programme.
• Working links from the homepage to the other page.
• A range of appropriate media language techniques (typography, images, fonts, backgrounds, logos etc.) as appropriate to the purpose of the website. 

PRACTICE TASK 03: PRINT ADVERTISING

 PRACTICE TASK 03: PRINT ADVERTISING

Mock-up 1

Advertisement 1

Mock-up 2

Advertisement 2

Audience Research

Audience research from RosaWilliams7

PRACTICE TASK 02: STORYBOARD AND SHOOTING SCRIPT

 

Music video story board from RosaWilliams7

PRACTICE TASK 02: HOW TO WRITE A STORYBOARD/SHOOTING SCRIPT

 PRACTICE TASK 02: HOW TO WRITE A STORYBOARD/SHOOTING SCRIPT

STORYBOARD

https://www.adobe.com/uk/creativecloud/video/discover/storyboarding.html

Evaluation:

• Captures key elements: subject, background, camera shot, action, dialogue
• Clearly layed out
• Even and efficient amount of image and writing
• visualize the narrative

SHOOTING SCRIPT

https://www.adobe.com/uk/creativecloud/video/discover/shooting-script.html

Evaluation:

• Matches with storyboard
• clear
• simple

PRACTIVE TASK 01: RESEARCHING CODES AND CONVENTIONS OF MUSIC VIDEOS

 Practice task 01: Researching codes and conventions of music videos

HIP-HOP/RAP MUSIC VIDEO CONVENTIONS

Media music video from RosaWilliams7

    EXAMPLES

10 WEBSITE

Website Home page: https://williamsrosamedia.wixsite.com/tea-time-with-rosa

Hyperlinked page: https://williamsrosamedia.wixsite.com/tea-time-with-rosa/tea-time-with-rosa

This link will navigate you to the home page, to get to the shows page, hover over "podcast" on the navigation bar and then click "tea time with rosa" on the drop box. 

For the audio-visual content, scroll down on the hyperlinked page. To enable the audio click the musical note in the right hand corner of the TV.

08 PLANNING WEBSITE

MY WEBSITE PLAN

Replicated KMFM layout - small boxes

Links to social media and music streaming services

I made this phone image however didn't feel it reflected the tone of the podcast to be seen first. 

Needed to allow  room for adverts so made these boxes smaller

Added adverts specific to my target audience 

09 PRODUCTION

Final recording of the show

Longer version of the show